Mission Statement

We are an organisation working to Focus, Influence and Transform Africa through the Fitness, Wellness, Health, Creative Arts and Sports Industry.

Our aim is simple: Keep Africa Active.

Together we can lift up Africa.


We were originally created in June 2020 as a wholly owned subsidary company of Safari® Health & Fitness Ltd, which is registered and owns various trademarks and copyrights in Nigeria, UK and Belgium.

You can view the website of our parent company by clicking the more Info button below.

FIT Africa is a legal entity known as an unincorporated association which was set up by its founders in the United Kingdom during October 2023.

It is an organisation set up through an agreement between a group of people who come together for a reason other than to make a profit for example, a voluntary group or a sports club.

FIT Africa is a global non for profit organisation, based in the UK and Nigeria.

All members of have signed up to the FIT Africa code of conduct and rules and regulations contained in the FIT Africa handbook.

The parent company Safari® Fitness Health & Fitness Ltd  and the FIT Africa executive team as well as the individual members are personally responsible for any debts and contractual obligations of the FIT Africa organisation.


Safari® Fitness

Safari® Fitness is a unique African inspired fitness program. The rhythms include Afrobeats, Amapiano, Calypso & Soca We are headquartered in Nigeria, UK & Belgium with Safari® Fitness Instructors in different countries worldwide. We are an awarding organisation recognised and regulated by Africa Active within the health, fitness and wellness industry in Africa. We are proud of the pivotal role we have in Africa, been the first African brand to have trained instructors globally. 

FIT Africa

FIT Africa accredites all our Training Partners who operate in Africa.

Africa Active

Africa Active is a way of life that empowers our continents potential by promoting Active lifestyles, and enabling access to resources for improved health and well-being, engaging with industry partners worldwide.

FITREC™ Africa

Safari® Fitness and FITREC™ have partnered togeather to create and manage a formalised registry of fitness professionals in Africa.

The Safari® Fitness team has an extensive network and reputation for helping to grow the industry and are well-placed to promote a service designed to increase unity, professionlism and recognition. Working with FITREC™, who bring to the table world-class registration services, this new collaboration is set to see the African fitness community quickly rise to become one of the world’s most highly regarded.


African Fitness Instructor Certification course.

FIT Africa and Dr Janet Chumba from The Department of Physical Education and Sports, University of Nairobi (UON) have partnered togeather to create the African Fitness Instructor certification course.

This is a 10 day physical course at University of Nairobi open for all interested African Fitness Instructors.

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